Personalized direct mail that’s striking to the eye and stands out from the clutter still serves as a much stronger call-to-action than the most persuasive e-mail. Ensure your customers achieve maximum impact by using a Xeikon to finish off your pieces to the highest quality.
High-quality direct mail that’s personalized and provides a tangible experience is still valued by the customer and has a much higher return-on-investment than electronic communication. The traditional two-step printing process drastically reduces the quality and overall impact of the piece. Digital printing synergizes printing and data management, the only way to achieve true customization.
A phased deployment allows you to evaluate the effectiveness of your direct mail pieces. For maximum impact, switch to a Xeikon after your first mailing. Our variable data printing capabilities enable you to create highly personalized stand-out pieces on a wide variety of premium stocks. Create pieces that are punchy, persuasive and powerful!
Bring a Xeikon into play at the later stages of your phased approach for superior, show-stopping pieces
Benefit from our extensive variable data printing capabilities to achieve highly personalized communication
Provide your customers with a custom-made brand color or offer a broader color gamut through Xeikon’s fifth color
Print on a wide variety of substrates, including high grammages, on our flexible presses
Minimize the time to market by automating & optimizing your workflow
Enjoy the perks of an end-to-end solution, fully automated & integrated with your processes and existing finishing equipment
Get all your needs met with our flexible machines. The Xeikon press is capable of variable data printing for unique, personalized pieces. It also allows you to print on a wide variety of substrates, including (un)coated stock with grammages up to 350 GSM. For a nominal minimum order quantity, you can even request a custom-made fifth color to expand the color gamut or provide your customers with their specific brand color.
At Xeikon, we realize printing is just a small part of the production process. In order to shorten the time to market and optimize your operational efficiency, we’ve invested in a high level of automation. Additionally, we ensure our presses are fully integrated with your equipment to further streamline the workflow. Our end-to-end solution has got you covered, from raw materials to real results.
by Dimitri Van Gaever
by Donna Covannon
by Donna Covannon
Thanks to Xeikon, you turn every direct mailing into a gem, both:
Direct mail letters
Direct mail cards
Did you know that electronic communication actually has a higher carbon footprint than you might think? Electricity from the local grid that’s used to power and cool computers, mobile devices and data centers is generated with varying carbon emissions. Our sustainable dry toner technology ensures all our print products are fully de-inkable and recyclable.According to climatecare, a single e-mail is estimated to have a footprint of 4 grams of CO2 and an e-mail with a large attachment could produce as much as 50 grams.
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